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Digital Marketing Guides & Resources
Conversion Rate Optimisation (CRO) | Search Engine Optimisation (SEO)
Pay-Per-Click Advertising (PPC) | Digital Marketing Tips
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4 Golden Rules To Increase Your Landing Page Conversion Rate
So you've set up your shiny new landing page and started driving traffic. Audience targeting is on point and you're getting tonnes of clicks! So far so good right? It's the moment of truth; you check your emails each day, expecting see those leads and scale flooding...
How To Scale An Ad Campaign (Without Destroying It)
So you've got an ad campaign you've been working on and you've finally found that sweet spot between offer, messaging, creative and audience.... You've checked the data and it's bringing in great results and a fantastic ROI! However, before you call the bank for a...
Everything You NEED to Know About Why SEO is Important
When you're trying to ramp up your marketing, you should always begin with a hard look at your search engine optimization (SEO) strategies. Not only is SEO helpful for your company or brand -- it's an absolute gamechanger. What makes this form of marketing so unique?...
Is Blogging Still Worth Doing In 2020?
Blogging was a hot topic once upon a time, as well as being responsible for creating a number of highly successful digital entrepreneurs and a new generation of millionaires. Not to mention, being one of the most effective ROI-Based Marketing methods for SEO savvy...
How To Track ROI From Social Media Posts
Social media can be a phenomenal tool for lead generation (WHEN done right). In fact, an article by Forbes a few years back reported that 20% of marketers said social media resulted in the highest ROI from any marketing channel However, the fact is; most businesses...
E-Commerce Stores Can Now Sell On Google FREE
HUGE news for E-commerce store owners this week as Google announce they will be making it FREE to list their products on the platform. This is a further shift in response to the coronavirus which has forced brick and mortar businesses/retailers to move online to meet...
The Digital Marketing Glossary (Updated For 2020)
It's no secret... Trying to keep up with and understand all the latest marketing terms, phrases and acronyms can be an absolute nightmare! In fact, if you ever entered a room full of marketers, you'd probably think we were speaking another langauge at times......
7 Tips For Doing Digital Marketing On LinkedIn
With more than half a billion users, LinkedIn is undoubtedly one of the largest professional social networking sites. For this reason, ever since it’s launch, digital marketers have been trying to crack the code to use the site as a tool for business success. If you...
10 Superior Ways to Generate Leads Online With Your Business Website
You’ve funneled thousands of dollars into your magnificent website. You’ve hired a marketing consultant to build your epic sales funnel. So why aren’t you getting any leads? To generate leads online, you don’t need a math Ph.D. or a fancy marketing degree. All you...
Google Offer $340 Million Ad Credits to SMB’s Affected By COVID-19
Great news for SMB's who run (or at least have run) Google Ads Campaigns 🙌 Google announced yesterday they will be giving away $340 million in Ad Credits to all SMB's who have had an active account over the past year. But it's not just SMB's... Google's CEO, Sundar...
