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Google Ads Management

Ready to tap into a stream of ready-to-buy consumers with Google Ads?

Google Ads are one of the best ways to get more high-quality traffic to your landing pages, generating more leads and more sales. With the ability to target users based on what they are searching for, we have the ability to target the right people at the right time, leading to more sales and better conversions. 

reach the right people, at the right time with google ads

What’s the first thing you do when you want to find something to buy or somewhere to go? Probably Google right? With Google Ads you have the ability to tap into the right people at the right time to skyrocket your sales and conversions

increased sales, reduced cost

Running a Google Ads campaign should never be about spending the most money possible. Our main priority with your managed Google Ads campaign is increasing sales, whilst lowering cost, meaning your profits should always be on the rise!

REACH THE RIGHT PEOPLE, AT THE RIGHT TIME with google ads

What’s the first thing you do when you want to find something to buy or somewhere to go? Probably Google right? With Google Ads you have the ability to tap into the right people at the right time to skyrocket your sales and conversions

INCREASED SALES, REDUCED COST

Running a Google Ads campaign should never be about spending the most money possible. Our main priority with your managed Google Ads campaign is increasing sales, whilst lowering cost, meaning your profits should always be on the rise!

wondering why to advertise with  google ADS?  

Google Ads is an extremely powerful tool for businesses looking to get quick results and instantly increase traffic and visibility.

Whether you’re already advertising on Google or you’ve never even considered it before, it’s without a doubt one of the best places to get fast and profitable returns for your business.

Not only does Google have the largest share of all internet searches but they also have millions of partner sites and Google owned properties, including YouTube, which your Ads can show on.

So whether you’re looking to build a healthy pipeline of leads and establish yourself as an authority over time or you’re looking to find those ready-to-buy consumers who already want you you have, Google Ads can work wonders for your business.

As a performance-based Google Ads agency, our priority is on increasing your sales and profits. But don’t worry, if your currently running a Google Ads campaign, that doesn’t mean spending more…

In fact, our aim to begin with isn’t to spend more than you’re currently spending. It’s to spend the same or LESS but achieve MORE and that’s exactly what we do.

We help our clients go from losing money on paid ads, to the ads paying for themselves 10 times over…

here’s the facts…  

%

Our Clients Average Return On Ad Spend

%

Of Mobile Users Call A Business From An Ad

The approximate number of Google searches per second

%

Of the search market belongs to Google

"Tom & Jane have distilled the critical elements of converting website visitors into leads"

Alan Brophy, Founder – Free To Actualise

"Elevate has completely transformed our web presence and changed the way we market our customers, the results have been exceptional"

Dave R, Founder – George Dixon

"Monthly sales on Buy Flooring Online have DOUBLED since working with Elevate"

Buy Flooring Online

"Elevate have been amazing, they helped me find and identify my target audience and locate what platforms they were using the most online!"

Ben, Founder – BenBox Studio

why use use elevate for your google ads management?

We Don’t Believe In A One-Size-Fits-All Approach

You know your business better than anyone! So you also probably realise that a one-size-fits-all approach won’t work for your business. That’s why, unlike other Google Ads Agencies, our first objective is on getting to know you and your business before we even think about taking on your Google Ads campaign. If, after our initial discussion, we don’t think Google Ads are a fit for you right now or there is something else that could move the needle for your business more, we’ll let you know! After all, if your Doctor prescribed you some pills before even running a diagnostic, you’d probably be pretty concerned right!?

Fully Transparent Fees & No Hidden Costs

We believe transparency is key to a successful relationship, so we like to be fully transparent with our fees. All of our paid advertising campaigns have a £1,500 set up fee which allows us to carry out a full audit and audience research to ensure profitability of your campaigns. You’ll only ever pay us 20% your monthly ad spend for the management of your campaign and we’ll never ask you to spend more than is necessary. Contrary to popular belief, more isn’t always better when it comes to running Google Ads!

A Personal Service Managed By REAL Humans

If you’re looking for a Google Ads Agency with a personal touch, you’re in the right place! Your campaign will always be managed by a real human. You’ll also have monthly calls with your account manager so you’re never out of the loop with what’s happening!

ROI & Profit-Based Ad Management

A successful Google Ads campaign should never be about just throwing more and more money into the pot. If anything, it’s quite the opposite! Our priority is first and foremost on getting more sales and bringing costs DOWN, ensuring your Google campaigns are delivering a healthy return on investment and increasing your profitability over time.

Only The Metrics That Matter…

If you’ve ever dealt with a Google Ads Agency in the past, you might have been left feeling overwhelmed and confused by hundreds of pointless metrics and figures. That’s why we’ll only ever report to you with the metrics that matter and we break this down into digestible, easy to understand reports.

Not Seeing Returns From Your Google Ads?

Are you currently running Google Ads but not happy with the returns you’ve been getting?

Claim your FREE review today and we’ll audit and grade your account, then record you a 10-20 minute video with personalised suggestions on how you can get more out of your market PPC budget!

 What kind of things can you do with Google ads?

Google Re-Targeting Campaigns

On average, 90% of most website traffic will leave without taking action. Why let that hard earned website traffic go to waste? By creating a Google Ads re-targeting campaign, we can show additional ads/offers to those people on multiple websites and Google owned platforms across the internet, significantly increasing conversions over time. This will also create an omni-channel approach meaning you’ll be appearing on multiple platforms and social media channels leading to increased trust, credibility and front of mind awareness with potential customers.

Contextual & Intent Based Ads

If you’ve ever been hit by Ads that simply aren’t relevant to you, you’ll know how frustrating and also completely ineffective it can be! With Google, we have the ability to target users based on their recent search history so you’re hitting the right people at the right time. Imagine being able to target a buyer who is actively searching for what you offer, and then not only appear in the search results, but also show ads to them while they’re browsing on YouTube later that day to show them why you’re the best company to go for… Pretty powerful stuff right?

Be Everywhere With Google’s Ad Network

Your buyers will always have some channels and websites they use more than others. When we set up your Google Ads campaigns, we’ll work with you on identifying your perfect customer. We’ll then factor this in when deciding when and where to show your ads online. With Google’s huge Ad Network, we have the ability to show Ads to people when and where it matters most to them, meaning you make more sales, and your customers have a better overall buying experience.

Buyer-Intent Keyword Targeting

The reason Google is so effective at bringing in quick-results for businesses is that we can target people based on what they are searching for. Especially when compared something like Facebook Ads which is more interest-based targeting. This is where picking the right keywords is essential for finding people at the right stage of the “buyer journey”. When we set up your campaign, we’ll review your objectives together. If you’re looking for quick results and people who are ready-to-buy right now, we’ll work with you on identifying the keywords the have a high-buyer intent and avoid the people who are “just browsing”. Over time you may want to also consider targeting people who are earlier in the buyer journey. By offering something for free initially, we can get them into your marketing funnel allowing you to nurture that lead over time. This means you’ll likely be the first place they go to when they’re ready to buy!

 What kind of things can you do with google ads?

Google Re-Targeting Campaigns

On average, 90% of most website traffic will leave without taking action. Why let that hard earned website traffic go to waste? By creating a Google Ads re-targeting campaign, we can show additional ads/offers to those people on multiple websites and Google owned platforms across the internet, significantly increasing conversions over time. This will also create an omni-channel approach meaning you’ll be appearing on multiple platforms and social media channels leading to increased trust, credibility and front of mind awareness with potential customers.

Contextual & Intent Based Ads

Your buyers will always have some channels and websites they use more than others. When we set up your Google Ads campaigns, we’ll work with you on identifying your perfect customer. We’ll then factor this in when deciding when and where to show your ads online. With Google’s huge Ad Network, we have the ability to show Ads to people when and where it matters most to them, meaning you make more sales, and your customers have a better overall buying experience.

Be Everywhere With Google’s Ad Network

Your buyers will always have some channels and websites they use more than others. When we set up your Google Ads campaigns, we’ll work with you on identifying your perfect customer. We’ll then factor this in when deciding when and where to show your ads online. With Google’s huge Ad Network, we have the ability to show Ads to people when and where it matters most to them, meaning you make more sales, and your customers have a better overall buying experience.

Buyer-Intent Keyword Targeting

The reason Google is so effective at bringing in quick-results for businesses is that we can target people based on what they are searching for. Especially when compared to Facebook Ads which is more interest-based targeting. This is where picking the right keywords is essential for finding people at the right stage of the “buyer journey”. When we set up your campaign, we’ll review your objectives together. If you’re looking for quick results and people who are ready-to-buy right now, we’ll work with you on identifying the keywords the have a high-buyer intent and avoid the people who are “just browsing”. Over time you may want to also consider targeting people who are earlier in the buyer journey. By offering something for free initially, we can get them into your marketing funnel allowing you to nurture that lead over time. This means you’ll likely be the first place they go to when they’re ready to buy!

GET MORE BANG FOR YOUR BUCK WITH GOOGLE PPC

Most Google Ads run on a Pay-Per-Click (PPC) bidding strategy. The problem is, the PPC landscape is getting more competitive by the day. It’s no surprise the majority of businesses end up losing more money than they make! That’s why we’ve put together this quick guide to help you get most most our of your Google Ad campaigns!

What Does A Managed Google Ads Campaign Look Like?

Step 1: Campaign Audit

If you already have a campaign running, our first step will be to carry out an audit of your current Facebook Ads campaign. This will allow us to get a clear picture of how your ads and ad groups are currently performing and what we need to work on. This will include:

Reviewing current conversion rates

Identifying which creatives, copy and audience groups are performing best and which aren’t working

Working out your current cost-per-acquisition

Reviewing your landing page

Identifying the best Ad type and format for your campaign

Creating a plan of action

Step 2: Audience Research

One of the most important parts of your new managed Facebook Advertising campaign will be in researching your audience and finding out which targeting, creative and ad copy will be most effective for your campaign.

Step 3: Building Your Campaign

As we get to work on your campaign, we’ll make a couple of checks to ensure we have the foundations for success. This can include:

Reviewing your landing pages and making changes where required

Using data from our audience research to pinpoint relevant keywords

Setting up multiple Ad Groups to test different audiences

Reviewing which ad type and format will work best for your campaign

Ensuring conversion tracking is working and tracking correctly

Writing and testing multiple different Ad Copies & Creatives to find which works best

 

Step 4: Testing & Optimising

Once your new ad campaign is live, the first month will be focused on identifying what’s working and what’s not. At this stage we’ll then begin optimising the campaign over time by:

Monitoring the campaigns performance each week and making adjustments where required to increase sales and reduce costs

Reviewing fluctuations in cost or traffic and monitoring the competitive landscape to make adjustments where required

Monthly reporting and call with your account manager to review the campaign and ensure we are on track to achieving your goals

 

 

questions about PPC & Google Ads

What is PPC advertising?

Pay-Per-Click (PPC) is a form of online advertising that allows you to display ads over certain keywords or in front of a particular audience demographic but only pay when somebody clicks on the ad.

As a results-driven PPC Agency, we carefully craft your campaigns to include only keywords that signal high buyer-intent in order to maximise your return on investment!

What platforms do you use for PPC?

This really depends on your target audience and where they spend most of their time online. Before running any PPC campaign we take a deep dive into your target audience, what platforms they’re using the most and where would be the best place to target them in order to maximise conversion.

This could include anything from:

 

  • Instagram Story Ads
  • Google Ads
  • Facebook Ads
  • LinkedIn Ads
  • Google Display Network Ads
  • Google Shopping Ads
  • YouTube Pre-Roll Ads
What is a re-targeting campaign?

A re-targeting campaign can be one of the most effective ways to rapidly increase sales in your business. This is done by using something called a tracking pixel on your website or social media channels which allows you to build up a list of prospects who have already expressed an interest in your products or services but have not yet turned into a customer. When you consider over 90% of all website visitors will leave your website without taking any action, it’s easy to see why this can be such an effective form of advertising. In fact, it’s not un-common for re-targeting campaigns to show a 10-15 times return on ad spend!

Get Started Today With A Free Digital Growth Review

Take the first step in creating an ultra-profitable Google Ads campaign built and claim your FREE marketing review now!

Or If you’d rather speak to one of our experienced and friendly team and find out how we can help, simply click here to book onto your FREE discovery call today!