by Tom Peyton | May 22, 2024 | Facebook Ads, Google Ads, Marketing, PPC & Paid Ads
Share This Post 🙂 Competitor research is an essential part of any advertising campaign if you want to be able to convey a message to your customers in a way that’s going to get them to buy. It’s also absolutely essential that you understand what they are...
by Tom Peyton | May 10, 2024 | Facebook Ads, Google Ads, Marketing, PPC & Paid Ads
Share This Post 🙂 Choosing the right campaign objective can be essential to the success of an advertising campaign. Now to be clear that doesn’t mean there is ONE particular campaign objective you will want to use that’s going to get you results every...
by Tom Peyton | Oct 16, 2023 | Analytics & Attribution, PPC & Paid Ads
Share This Post 🙂 Whether you’re advertising for the first time, or looking to create a new acquisition channel or start on a new platform The million dollar question (and hopefully not million dollar answer) is always… Just much do I need to spend before I see...
by Jane Pak | Apr 10, 2023 | Digital PR, Email Marketing, Marketing, PPC & Paid Ads
What will B2C marketing look like in years to come? It’s hard to say for sure, but we can make some educated guesses. Here are ten ideas that should be on every marketer’s radar screen. Remember that some of these may be more relevant than others,...
by Jane Pak | May 17, 2022 | Facebook Ads, Google Ads, PPC & Paid Ads
As a business owner, you know that advertising is essential to bringing in new customers and keeping your business afloat. But with so many options on the market, it can be hard to know where to spend your advertising budget. … Google Ads, Facebook Ads, and...
by Tom Peyton | Aug 8, 2021 | Facebook Ads, Google Ads, Marketing, PPC & Paid Ads
One of the most common questions we hear is “How much should I spend on paid advertising?”. The truth is, it will vary depending on a number of factors and it’s critical you do your research before diving into paid advertising. For example, if you’re an...
