by Jane Pak | Apr 10, 2023 | Digital PR, Email Marketing, Marketing, PPC & Paid Ads
Share This Post 🙂 What will B2C marketing look like in 2023? It’s hard to say for sure, but we can make some educated guesses. Here are ten ideas that should be on every marketer’s radar screen. Remember that some of these may be more relevant than...
by Jane Pak | May 17, 2022 | Facebook Ads, Google Ads, PPC & Paid Ads
Share This Post 🙂 As a business owner, you know that advertising is essential to bringing in new customers and keeping your business afloat. But with so many options on the market, it can be hard to know where to spend your advertising budget. … Google Ads,...
by Tom Peyton | Aug 8, 2021 | Facebook Ads, Google Ads, Marketing, PPC & Paid Ads
One of the most common questions we hear is “How much should I spend on paid advertising?”. The truth is, it will vary depending on a number of factors and it’s critical you do your research before diving into paid advertising. For example, if you’re an...
by Tom Peyton | Aug 4, 2021 | Google Ads, PPC & Paid Ads
If you’re running a Google Ads campaign, your average cost per conversion is one of the most important figures you can optimise for. Especially if you want to be left with more profit after acquiring new customers and not looking at your bank balance like… In a...
by Tom Peyton | Jul 10, 2021 | Marketing Guides, PPC & Paid Ads
For the most part, when browsing through social media or our favorite websites, the advertisements dissipate into a now well-accepted ambiance, only occasionally rising to the level of perception. It’s no surprise when we’re supposedly exposed to around...
by Elevate Digital | Jun 1, 2021 | Marketing, PPC & Paid Ads
“When is the right time to kill my low performing ads?” You can feel the end creeping up, lurking in the back, and the floor slowly falling out from underneath. It can be hard to talk about “the end” of a relationship, but it is better than letting...