If you’re reading this blog, I’m going to assume you’re serious about improving your marketing performance Because let’s be honest, there’s nothing worse than putting time or money into marketing, if visitors are just leaking out the other end without...
Share This Post 🙂 Did you know that in 2016, global eCommerce sales totalled $1.915 trillion? That’s a staggering number, and it’s only going to continue to grow as online shopping becomes more and more popular. However, even with this booming industry,...
Share This Post 🙂 If you’ve spent any time around marketers or learning about Digital Marketing, you’ve probably heard the acronym CPA thrown around. The term CPA is an abbreviation of your “cost per acquisition” and it’s an absolutely critical metric to monitor and...
An ode to a beautiful website: “Sure, you are pretty and sleek, but you have brought me nothing all week!” A website is nice and all, but is it really accomplishing what it is meant to? Taking a glance at average website conversion rates — the rate...
Share This Post 🙂 One of the biggest reasons most websites fail to convert visitors into a sale is because their offer simply isn’t exciting enough… If you haven’t already pinpointed the TRUE value proposition of your business; Be sure to check out...
So you’ve set up your shiny new landing page and started driving traffic. Audience targeting is on point and you’re getting tonnes of clicks! So far so good right? It’s the moment of truth; you check your emails each day, expecting see those leads...
