Microsoft Ads PPC Management Services
Drive traffic and sales through our managed Microsoft Ad Campaigns
Microsoft Ads (Formerly Known As Bing Advertising) is an extremely underestimated platform meaning you can typically get a lower cost per click. Running a Microsoft Ads campaigns will allow you to tap into the 162 million unique searchers using Microsoft and Yahoo sites (including Yahoo Search, Bing, and partners), which account for around 30% of total search engine share and approximately 6 billion searches a month
grow your BUSINESS with microsoft ads
We create Bing/Microsoft Ad campaigns designed to drive down customer acquisition cost and skyrocket your profitability! With Bing’s share of the search market growing year on year, there has never been a better time to get started with Microsoft Ads!
reach the buyers that cannot be reached on google
With Microsoft Ads, you have the ability to reach users of the Microsoft owned Bing Search Engine, who you may not otherwise reach on rival platforms.
grow your business with microsoft ads
We create Bing/Microsoft Ad campaigns designed to drive down customer acquisition cost and skyrocket your profitability! With Bing’s share of the search market growing year on year, there has never been a better time to get started with Microsoft Ads!
reach the buyers that cannot be reached on google
With Microsoft Ads, you have the ability to reach users of the Microsoft owned Bing Search Engine, who you may not otherwise reach on rival platforms.
why microsoft ads/bing advertising?
While it’s not quite the scale of Google, Bing’s reach isn’t insignificant. With continued growth which has been steadily improving year on year, Bing owns 36% of the PC market share in the US alone.
Overall, this comes out to 162 million unique monthly searchers making approximately 6 billion monthly searches. One of the most compelling reasons to consider advertising on Bing is that their user base can often not be reached by running Google Ads.
But even though PPC campaigns are absolutely one of the fastest ways to skyrocket your sales, it’s not quite as simple as throwing money at a problem and hope it goes away. No matter how skilled somebody is at creating a paid marketing campaign, you simply won’t get the results if part of the sales funnel is broken.
It’s all well and good paying for clicks but if those clicks aren’t turning into sales, you might as well be throwing your money down the toilet!
We’ll help you review, optimise or build out the entire funnel to ensure your Microsoft Ads campaigns are ultra-profitable!
why choose elevate for your microsoft ads campagin?
Fully Transparent Fees & No Hidden Costs
We believe transparency is key to a successful relationship, so we like to be fully transparent with our fees. All of our paid advertising campaigns have a £1,500 set up fee which allows us to carry out a full audit and audience research to ensure profitability of your campaigns. You’ll only ever pay us 20% your monthly ad spend for the management of your campaign and we’ll never ask you to spend more than is necessary. Contrary to popular belief, more isn’t always better when it comes to paid advertising!
A Personal Service Managed By REAL Humans
Unlike some other Agencies, your campaign will always be managed by a real human. You’ll also have monthly calls with your account manager so you’re never out of the loop with what’s happening!
ROI & Profit-Based Ad Management
Some people still believe paid advertising is about spending the most money possible. We think that’s the quickest way to go bankrupt. Our priority is first and foremost on ensuring your campaigns are delivering a healthy return on investment and increasing profitability over time.
Metrics That Matter…
Too many Paid Advertising Agencies use hundreds of ridiculous metrics and jargon to hide behind poor performance. We’ll only ever report to you with the metrics that matter and we break this down into digestible, easy to understand reports.
what’s included in your microsoft ads managment campaign?
Campaign Audit/Research
Before we get started on your Microsoft Ads campaign, we’ll get started with a full audit of your existing campaigns as well as doing extensive research on your audience. We’ll also take the time to find the most cost-efficient keywords to bid on for your industry that have high-buyer intent.
Campaign Management
Managing and optimising a profitable paid advertising campaign can be arduous and time-consuming. With our done-for-you ad management service, we’ll take care of all the heavy-lifting so you have time to focus on running the business!
Conversion Tracking
As with any paid advertising campaign, our goal with your Microsoft Ad Campaign is to increase sales and profitability. That’s why we’ll set up conversion tracking on all of your campaigns to ensure we can bring your cost per conversion down over time and ensure maximum profits!
Professional Ad Copy Creation
Having the wrong ad copy doesn’t only affect your click-through-rate. Even worse, it can send the wrong kind of leads to your site, meaning you may be paying for clicks that likely aren’t serious buyers. Our expert copywriters will ensure your ads are connecting with your ideal customer and attracting customers with buyer intent
START BOOSTING YOUR RETURN ON AD SPEND TODAY
Pay-Per-Click Advertising is getting more competitive by the day. It’s no surprise the majority of businesses end up losing more money than they make! That’s why we’ve put together this quick guide to help you get most most our of your PPC advertising campaigns. Just enter your name and email below to get the guide straight to your inbox!
How Does The Process Work?
Step 1: Campaign Audit
OIf you already have a campaign running, our first step will be to carry out an audit of your current Microsoft Ads campaign. This will allow us to get a clear picture of how your ads and ad groups are currently performing and what we need to work on. This will include:
• Reviewing current conversion rates
• Identifying which keywords are performing best and which aren’t working
• Working out your current cost-per-acquisition
• Reviewing your current ad copy and its relevancy to the landing page
• Creating a plan of action
Step 2: Audience Research
One of the most important parts of your new Microsoft Advertising campaign will be in researching your audience and finding out the keywords they may be searching for and which ad copy will be most effective.
Step 3: Building Your Campaign
As we get to work on your campaign, we’ll make a couple of checks to ensure we have the foundations for success. This can include:
• Reviewing your landing pages and making changes where required
• Using data from our audience research to pinpoint relevant keywords
• Setting up multiple Ad Groups to test different audiences
• Reviewing which ad type and format will work best for your campaign
• Ensuring conversion tracking is working and tracking correctly
• Writing and testing multiple different Ad Copies to find which works best
Step 4: Testing & Optimising
Once your new ad campaign is live, the first month will be focused on identifying what’s working and what’s not. At this stage we’ll then begin optimising the campaign over time by:
• Monitoring the campaigns performance each week and making adjustments where required to increase sales and reduce costs
• Reviewing fluctuations in cost or traffic and monitoring the competitive landscape to make adjustments where required
• Monthly reporting and call with your account manager to review the campaign and ensure we are on track to achieving your goals
Not Sure If Your Ads Are Perfroming?
Are you currently running Microsoft Ads but not happy with the returns you’ve been getting? Claim your FREE review today and we’ll record you a 10-20 minute video with personalised suggestions on how you can get more out of your marketing
questions about ppc
What is PPC advertising?
Pay-Per-Click (PPC) is a form of online advertising that allows you to display ads over certain keywords or in front of a particular audience demographic but only pay when somebody clicks on the ad.
As a results-driven PPC Agency, we carefully craft your campaigns to include only keywords that signal high buyer-intent in order to maximise your return on investment!
What platforms do you use for PPC?
This really depends on your target audience and where they spend most of their time online. Before running any PPC campaign we take a deep dive into your target audience, what platforms they’re using the most and where would be the best place to target them in order to maximise conversion.
This could include anything from:
- Instagram Story Ads
- Google Ads
- Facebook Ads
- LinkedIn Ads
- Google Display Network Ads
- Google Shopping Ads
- YouTube Pre-Roll Ads
What is a re-targeting campaign?
A re-targeting campaign can be one of the most effective ways to rapidly increase sales in your business. This is done by using something called a tracking pixel on your website or social media channels which allows you to build up a list of prospects who have already expressed an interest in your products or services but have not yet turned into a customer. When you consider over 90% of all website visitors will leave your website without taking any action, it’s easy to see why this can be such an effective form of advertising. In fact, it’s not un-common for re-targeting campaigns to show a 10-15 times return on ad spend!
Get Started Today With A Free Digital Growth Review
Take the first step in creating an ultra-profitable PPC campaign built and claim your FREE marketing review now!
Or If you’d rather speak to one of our experienced and friendly team and find out how we can help, simply click here to book onto your FREE discovery call today!
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