Is LinkedIn Really Worth Your Time?

Is LinkedIn Really Worth Your Time?

Reading Time: 2 minutes You’ve probably heard all the rage about LinkedIn over the past year or 2, but the question you may be asking yourself… Is LinkedIn worth it? Well, let’s take a look… You may well remember LinkedIn as being  That...
Lead Magnets: What They Are & Why You Need One

Lead Magnets: What They Are & Why You Need One

Reading Time: 4 minutes This little gem is arguably one of the most important parts of any business that wants to start generating leads on autopilot. It’s called a Lead Magnet, and if you don’t have one, or don’t at least have a good one, then there’s a chance...
New Facebook Lead Gen Tools

New Facebook Lead Gen Tools

Reading Time: 2 minutes It looks like Facebook has been working behind the scenes to give businesses and brands the tools to make lead generation easier than ever! Back at their F8 2019 conference, they revealed they’d be adding a lead-generation template to Ads...
How To Create A Customer Avatar

How To Create A Customer Avatar

Reading Time: 1 minute Creating a customer avatar (sometimes known as customer persona) is one of the most powerful exercises you can do for your business. It allows you to start getting into the head of your customers and begin crafting messaging and positioning that...