by Jane Pak | Oct 10, 2022 | Leadership, Marketing
Share This Post 🙂 If only there was a secret “hack” for creating an high-performing marketing team. Alas, there is not… But that doesn’t mean we can’t help you start building your own team of marketing rockstars! To start, you need to...
by Tom Peyton | Sep 25, 2022 | Analytics & Attribution, SEO, Social Media
Did you know that YouTube is the 2nd largest search engine in the world, and more than 5 billion hours of videos are watched on YouTube every day? When it comes to video marketing, YouTube is a robust platform that small businesses can use to reach new customers and...
by Elevate Digital | Jul 10, 2022 | Marketing, SEO
If you’re looking to improve your SEO, doing keyword research is essential. But how do you find the right keywords to target? One way is to use search operators. In this guide, we’ll explain what search operators are and show you how to use them for SEO...
by Tom Peyton | Jun 29, 2022 | Marketing
Share This Post 🙂 In the wake of new privacy laws, many platforms are moving away from third-party cookies. This means that businesses will need to find new ways to target their audience after many years of becoming over-reliant on them… So what does this mean...
by Jane Pak | May 17, 2022 | Facebook Ads, Google Ads, PPC & Paid Ads
Share This Post 🙂 As a business owner, you know that advertising is essential to bringing in new customers and keeping your business afloat. But with so many options on the market, it can be hard to know where to spend your advertising budget. … Google Ads,...
by Tom Peyton | May 9, 2022 | CRO, Marketing
Did you know that in 2016, global eCommerce sales totalled $1.915 trillion? That’s a staggering number, and it’s only going to continue to grow as online shopping becomes more and more popular. However, even with this booming industry, many businesses...
by Tom Peyton | Apr 12, 2022 | Marketing
Share This Post 🙂 Small business owners have a lot to think about when it comes to marketing their businesses. And with so much change happening in the world of eCommerce, it can be tough to know which marketing ideas and strategies will still be relevant in...
by Tom Peyton | Jan 6, 2022 | CRO, Marketing Guides
Share This Post 🙂 If you’ve spent any time around marketers or learning about Digital Marketing, you’ve probably heard the acronym CPA thrown around. The term CPA is an abbreviation of your “cost per acquisition” and it’s an absolutely critical metric to monitor and...
by Tom Peyton | Oct 19, 2021 | Lead Generation, Marketing, Marketing Guides
Share This Post 🙂 If you’re reading this, I’m going to assume you’re looking for some ways to stand out from the competition and acquire more customers. Because let’s be honest, the competition is fiercer than ever these days, and using outdated marketing strategies,...
by Tom Peyton | Oct 10, 2021 | Marketing, SEO
Share This Post 🙂 Backlinks are an essential part of SEO and growing your organic traffic, but just how long do they take to boost your rankings? How much time should you expect to wait before the backlinks start showing results? And just how fast does organic traffic...
