SEO for Shopify & Magento

High-Performance SEO for Shopify & Magento

We combine strategic keyword targeting, technical SEO, and scalable site architecture to grow your search visibility across Google and AI search.

Trusted by Leading Companies

The Real Issues

Why your SEO isn't performing (yet)

Most underperforming ecom SEO strategies chase rankings, not systems.

Ranking, Low Conversion Rates

You're visible in search, but conversions are low. We optimize for intent and UX.

Content Attract, Not Just Rank

High-volume keywords don't guarantee quality traffic. We enhance your content strategy for better decisions.

Crawl Errors Impacting Rankings

Site errors, mobile issues, or slow load speeds can hurt your rankings. We find and fix what’s holding you back.

No AI Search Strategy

You’re optimized for Google, not AI. We structure content and schema to surface in AI-generated results.

HOW WE FIX IT

Our Shopify & Magento SEO services

Customer Journey & Keyword Mapping

We analyze how your ideal customers search—from discovery to comparison—and shape your SEO strategy to match those stages.

Content Optimization for Pages & Posts

We optimize your service pages, blog posts, category hubs, and lead magnets for clarity, structure, and conversion—not just keywords.

Site Structure and On-Page Enhancements

We evaluate how your navigation, internal links, and page hierarchy impact both users and search engines—then restructure where needed for better flow and indexation.

Content Audit & Editorial Strategy

We analyze what content is outdated, duplicated, or underperforming—and build a prioritized plan for what to update, repurpose, or create.

Technical SEO Audits & Fixes

We clean up crawl errors, slow speed, mobile UX issues, and the app or theme configuration problems that hold Shopify and Magento stores back. Deep experience with both platforms. We know where the platform-specific SEO landmines are.

Schema Markup & AI Visibility

We apply or refine structured data (FAQs, how-tos, reviews, author profiles) so your content is eligible for rich results and AI-surfaced summaries.

Search Console & Reporting Setup

We configure GSC, GA4, and live dashboards so you can see what’s working and where to focus next. No fluff—just what matters.

Case Study

Clients we've helped with Shopify & Magento SEO

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Buy Flooring Online

The Challenge:

BFO had bought spammy SEO in the past from freelancer marketplaces, the kind of link profile that actively hurts you in Google’s eyes. Fewer than 1,000 keyword rankings, zero in position 1.

Our Expert Solution:

Two-track SEO. On-page restructuring to line up with real search intent (underlays by room, for example, which no competitor was doing) plus a Digital PR programme to rebuild the site’s authority with high-quality editorial links.

What We Did:

  • Restructured product categories around how customers actually search (dedicated “underlay by room” sub-categories to catch specific buyer intent)
  • Built a comprehensive content strategy with the client’s own product experts to rank for research-stage keywords in the flooring category
  • Ran targeted outreach to secure high-authority backlinks from industry publications, no PBNs, no directory dumps
  • Set up tracking dashboards so month-on-month link growth was visible to the client

Impact:

  • From fewer than 1,000 keyword rankings and zero in position 1 to over 12,500 rankings with 1,000+ keywords in position 1 across 36 months
  • Organic revenue now sustains the business alongside paid

Ready to Turn SEO Into Revenue?

If you're getting traffic but not results, let’s fix the system behind it.
Book a Free Audit

FAQs

Common questions about ecom SEO

Only if it’s targeting the right search terms and your product pages are built to convert. High-volume keywords with no buying intent won’t move revenue. We’ve seen brands rank #1 for terms that never generated a sale. We map keywords to actual buyer stages and rank you for the terms that convert, not the ones with the biggest search volume.
Technical fixes (site speed, crawl errors, product page structure) can lift rankings within 2 to 4 weeks. New content and category-page rankings typically hit page 1 in 3 to 6 months for medium-competition keywords. Highly competitive commercial terms take 9 to 12+ months. The flywheel starts around month 4 and compounds from there.
Ecom SEO tends to hit 4 to 10x ROI within 12 months because organic traffic converts at 2 to 3x paid traffic (the buyer has already qualified themselves through search). But it’s front-loaded work. We spend the first quarter building the foundation, then the return accelerates as rankings compound.
Ecom SEO sits inside our monthly retainer packages, starting at £1,500/mo (Launch tier). Most ecom clients hit Accelerate tier (£5k+/mo) once they see the traffic-to-revenue conversion working, the compounding value is worth investing more into the flywheel.